Life's too Short for the Wrong Job!



These advertisements are for a campaign designed for a German job site: Jobsintown.de. If I'm not mistaken these ads go all the way back to early 2006, or even before! The point of the ads is pretty transparent, but that's what makes the impact so powerful. It has to be one of the most well-planned and executed campaigns that I've ever seen. They all look so real you sort of expect them to get moving any second. Well, life is, after all, too short for the wrong job! ;) Don't you stay in the limbo land just for the money! 


H.N.

1 comments:

Nic said...

"Well, life is, after all, too short for the wrong job! ;) Don't you stay in the limbo land just for the money!"

Amen to that. "Life's too short for the wrong job" is absolutely true. It might sound like an idealistic phrase trotted out by your average self-help book, but if you stop to think about what the wrong job actually is, you realise that it's not a naive statement at all. The wrong job is the job that makes you dread getting up on Monday morning. It makes you unable to enjoy your Sunday evening because another working week is looming. It makes you stand outside the office for about ten minutes, mustering up the courage to go in. That's the wrong job and life is too short for that kind of thing.

The perfect job doesn't exist and I don't think it ever will, so no-one should enter the graduate jobs market with that expectation. But just because it's tough out there right now doesn't mean that you should drop every expectation you ever had. Some compromises should never be made.

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